2015 Future of Ghana pioneer Fred M Deegbe and his HTW (Heel The World) brand was featured in Forbes Africa earlier this month. The brand most known for its exclusive made in Ghana goods, including leather bags, shoes and the HTW empowerment beads were profiled by Forbes Africa’s new West Africa Correspondent, Peace Hyde.
Fred started his company 4 years ago and since then has made headlines across Africa as one of the young success stories to watch out for.Despite not having any real knowledge about the shoe market, Deegbe, who was a banker at the time, decided to take on the world’s leading shoe brands. Soon after, he teamed up with a friend and started Heel The World (HTW), a high-end shoemaking company based in Accra, Ghana.
That was in 2011, and one year later Deegbe quit his banking job to dedicate himself fully in his new ambitious venture.
In 2012, Fred was inducted into the World Economic Forum as a Global Shaper, and later became a member of the African Leadership Network as well. In 2013, HTW spearheaded the biggest ‘Our Day’ event ever by bringing together 10 start ups to feed and inspire 10 junior high schools in 10 different locations at the same time, impacting over 2000 kids that day.
2014 saw Fred featured on both CNN and BBC for his work with HTW. Over the past few years he has used the popularity of the brand to inspire and empower young Africans through the famous black and gold HTW Empowerment Beads– black is for the hard work, gold is for the ultimate reward
After being awarded the best fashion brand in Ghana by President Mahama, the company has now secured yet another first by being featured in the number 1 monthly read business magazine in the world.
We salute you Fred!
Future of Ghana (@FutureofGH)